Work · Case study · Product & brand

Toosh: product renders and creative direction

Toosh is a post-toilet cream with the line "stay fresh". The project covered both the identity and the imagery: a soft, clean wordmark and photoreal bottle renders that carry the brand from a quiet shelf shot to a darker campaign look.

Type: Brand and product renders
Delivered: Logo, hero renders, campaign still, breakdown
Look: Soft, clean and calm
Tools: Maya, V-Ray, Nuke, Illustrator

Product renders

One bottle, three moods

The same model carries a bathroom shelf shot, a clean studio still and a darker campaign image.

Toosh bottle on a bathroom shelf against concrete

Toosh bottle in a clean white studio shot

Toosh campaign still with floating bottles on a dark background

Identity

A wordmark that matches the product

A light, airy wordmark with a hand-drawn ring, designed to sit quietly on the label rather than shout.

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