:root {
  --taupe: #aca39a;
  --taupe-light: #cfc6be;
  --taupe-dark: #776c66;
  --paper: #f2eee9;
  --ink: #2b2725;
  --ink-soft: #5d5652;
  --night: #221f1d;
  --night-card: #2e2a27;
  --line: rgba(43, 39, 37, 0.14);
  --max: 1200px;
  --gutter: clamp(16px, 4vw, 48px);
}

* { box-sizing: border-box; margin: 0; padding: 0; }
html { scroll-behavior: smooth; scroll-padding-top: 72px; }
body {
  font-family: "Jost", system-ui, sans-serif;
  font-weight: 300;
  line-height: 1.6;
  color: var(--ink);
  background: var(--paper);
  -webkit-font-smoothing: antialiased;
}
img { display: block; max-width: 100%; }
a { color: inherit; }

h1, h2, h3 { font-weight: 400; line-height: 1.15; letter-spacing: -0.01em; }
h1 { font-size: clamp(2.2rem, 5.5vw, 4.2rem); font-weight: 300; }
h2 { font-size: clamp(1.7rem, 3.4vw, 2.6rem); font-weight: 300; }
h3 { font-size: 1.15rem; }

.eyebrow {
  text-transform: uppercase;
  letter-spacing: 0.18em;
  font-size: 0.75rem;
  font-weight: 400;
  margin-bottom: 1rem;
  opacity: 0.75;
}

section { padding: clamp(64px, 10vw, 128px) var(--gutter); }
section > * { max-width: var(--max); margin-left: auto; margin-right: auto; }
.section-head { margin-bottom: 48px; }

/* Buttons */
.btn {
  display: inline-block;
  padding: 14px 28px;
  border: 1px solid var(--ink);
  text-decoration: none;
  text-transform: uppercase;
  letter-spacing: 0.14em;
  font: inherit;
  font-size: 0.8rem;
  font-weight: 400;
  cursor: pointer;
  transition: background .2s, color .2s;
}
.btn-dark { background: var(--ink); color: var(--paper); }
.btn-dark:hover { background: transparent; color: var(--ink); }
.btn-ghost { background: transparent; color: var(--ink); }
.btn-ghost:hover { background: var(--ink); color: var(--paper); }

/* Header */
.site-header {
  position: fixed; inset: 0 0 auto 0; z-index: 10;
  display: flex; align-items: center; justify-content: space-between;
  padding: 14px var(--gutter);
  transition: background .3s, box-shadow .3s;
}
.site-header.scrolled { background: rgba(242, 238, 233, 0.94); backdrop-filter: blur(8px); box-shadow: 0 1px 0 var(--line); }
.brand { display: flex; align-items: center; gap: 12px; text-decoration: none; text-transform: uppercase; letter-spacing: 0.16em; font-size: 0.78rem; font-weight: 400; }
.nav { display: flex; gap: 28px; align-items: center; }
.nav a { text-decoration: none; text-transform: uppercase; letter-spacing: 0.14em; font-size: 0.75rem; font-weight: 400; }
.nav a:hover { opacity: 0.6; }
.nav .nav-cta { border: 1px solid var(--ink); padding: 8px 16px; }
.nav-toggle { display: none; background: none; border: 1px solid var(--ink); padding: 6px 12px; font: inherit; font-size: 0.75rem; text-transform: uppercase; letter-spacing: 0.14em; cursor: pointer; color: var(--ink); }

/* Hero */
.hero {
  min-height: 100vh;
  display: flex; align-items: center;
  padding-top: 104px; padding-bottom: 64px;
  background: var(--taupe);
  color: var(--ink);
}
.hero-grid {
  width: 100%;
  display: grid;
  grid-template-columns: 1fr 1.1fr;
  grid-template-areas: "head video" "body video";
  grid-template-rows: auto 1fr;
  column-gap: clamp(32px, 5vw, 72px);
  align-items: start;
}
.hero-head { grid-area: head; }
.hero-video { grid-area: video; align-self: center; position: relative; }
.hero-body { grid-area: body; }
.hero h1 { font-size: clamp(2rem, 3.6vw, 3.3rem); max-width: 18ch; margin-bottom: 20px; }
.lede { max-width: 52ch; font-size: clamp(1rem, 1.3vw, 1.1rem); color: #3c3633; margin-bottom: 22px; }

.hero-video video {
  width: 100%; aspect-ratio: 16 / 9; object-fit: cover; display: block;
  background: var(--night); box-shadow: 0 24px 60px rgba(43, 39, 37, 0.25);
}
.hero-video video::cue { font-family: "Jost", system-ui, sans-serif; font-size: 0.95em; background: rgba(34, 31, 29, 0.78); color: #fff; }
.sound-btn {
  position: absolute; left: 16px; top: 16px;
  display: inline-flex; align-items: center; gap: 10px;
  padding: 12px 18px; border: 0; cursor: pointer;
  background: var(--paper); color: var(--ink);
  font: inherit; font-size: 0.78rem; font-weight: 500; text-transform: uppercase; letter-spacing: 0.12em;
  box-shadow: 0 6px 20px rgba(0,0,0,0.25);
  transition: transform .2s;
}
.sound-btn:hover { transform: translateY(-2px); }
.sound-btn[hidden] { display: none; }
.hero-video video { cursor: pointer; }
.hero-video.blocked .sound-btn { left: 50%; top: 50%; transform: translate(-50%, -50%); padding: 16px 26px; font-size: 0.85rem; }
.hero-video.blocked .sound-btn:hover { transform: translate(-50%, -52%); }

.aud-switch { display: inline-flex; border: 1px solid var(--ink); margin-bottom: 12px; }
.aud {
  background: none; border: 0; padding: 9px 14px; cursor: pointer; color: var(--ink);
  font: inherit; font-size: 0.72rem; font-weight: 400; text-transform: uppercase; letter-spacing: 0.12em;
}
.aud.is-active { background: var(--ink); color: var(--paper); }
.aud-line { font-size: 0.95rem; color: #3c3633; max-width: 52ch; margin-bottom: 26px; min-height: 3em; }
.hero-actions { display: flex; gap: 12px; flex-wrap: wrap; margin-bottom: 12px; }
.cap { font-size: 0.82rem; letter-spacing: 0.02em; color: #3c3633; margin-bottom: 22px; }
.trust { list-style: none; display: grid; grid-template-columns: 1fr 1fr; gap: 8px 20px; font-size: 0.85rem; }
.trust li { padding-left: 22px; position: relative; }
.trust li::before { content: ""; position: absolute; left: 0; top: 0.5em; width: 12px; height: 6px; border-left: 1.5px solid var(--ink); border-bottom: 1.5px solid var(--ink); transform: rotate(-45deg); }

.hero-inner { width: 100%; }
.hero-logo { width: 72px; height: auto; margin-bottom: 32px; }

/* Sticky mobile CTA */
.sticky-cta { display: none; }

/* Work */
.work { background: var(--night); color: var(--paper); }
.work .eyebrow { opacity: 0.6; }
.filters { display: flex; flex-wrap: wrap; gap: 8px; margin-bottom: 32px; }
.filter {
  background: none; color: var(--paper); border: 1px solid rgba(242,238,233,0.3);
  padding: 8px 16px; font: inherit; font-size: 0.75rem; text-transform: uppercase; letter-spacing: 0.12em; cursor: pointer;
}
.filter:hover { border-color: var(--paper); }
.filter.is-active { background: var(--paper); color: var(--night); border-color: var(--paper); }

.grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 20px; }
.card { background: var(--night-card); display: flex; flex-direction: column; }
.card[hidden] { display: none; }
.card-wide { grid-column: span 2; }
.media {
  aspect-ratio: 4 / 3;
  background:
    linear-gradient(135deg, rgba(172,163,154,0.22), rgba(119,108,102,0.08)),
    var(--night-card);
  overflow: hidden;
  position: relative;
}
.card-wide .media { flex: 1; aspect-ratio: auto; min-height: 240px; }
.card-full { grid-column: 1 / -1; }
.card-full .media { aspect-ratio: 21 / 9; }
.media:empty::after {
  content: "image to come";
  position: absolute; inset: 0; display: grid; place-items: center;
  font-size: 0.7rem; text-transform: uppercase; letter-spacing: 0.18em; color: rgba(242,238,233,0.35);
}
.media img, .media video { width: 100%; height: 100%; object-fit: cover; transition: transform .6s ease; }
.card:hover .media img, .card:hover .media video { transform: scale(1.03); }
.card-body { padding: 20px 22px 24px; }
.card-body h3 { margin-bottom: 6px; }
.card-body p { color: rgba(242,238,233,0.7); font-size: 0.95rem; margin-bottom: 14px; }
.tag { font-size: 0.68rem; text-transform: uppercase; letter-spacing: 0.16em; color: var(--taupe-light); }

/* Packages */
.packages { background: var(--paper); }
.section-sub { color: var(--ink-soft); margin-top: 12px; max-width: 56ch; }
.pkg-grid { display: grid; grid-template-columns: repeat(4, 1fr); gap: 20px; }
.pkg { border: 1px solid var(--line); background: #fff; padding: 28px 24px; display: flex; flex-direction: column; position: relative; }
.pkg-featured { border-color: var(--ink); box-shadow: 0 16px 40px rgba(43, 39, 37, 0.12); }
.pkg-badge { position: absolute; top: -11px; left: 24px; background: var(--ink); color: var(--paper); font-size: 0.65rem; text-transform: uppercase; letter-spacing: 0.16em; padding: 4px 10px; }
.pkg h3 { font-size: 1.2rem; margin-bottom: 10px; }
.price { font-size: 2rem; font-weight: 300; margin-bottom: 18px; line-height: 1.1; }
.price span { font-size: 0.8rem; color: var(--ink-soft); letter-spacing: 0.04em; }
.pkg ul { list-style: none; margin-bottom: 24px; flex: 1; }
.pkg li { padding: 8px 0; border-bottom: 1px solid var(--line); font-size: 0.92rem; }
.pkg .btn { text-align: center; padding: 12px 16px; font-size: 0.72rem; }
.pkg-promise { margin-top: 32px; padding: 20px 24px; border-left: 3px solid var(--ink); background: var(--taupe-light); }
.pkg-promise strong { font-weight: 500; }

/* How it works */
.how { background: var(--paper); padding-top: clamp(48px, 7vw, 80px); padding-bottom: clamp(48px, 7vw, 80px); }
.how-steps { list-style: none; display: grid; grid-template-columns: repeat(3, 1fr); gap: 32px; counter-reset: how; }
.how-steps li { counter-increment: how; border-top: 1px solid var(--ink); padding-top: 20px; }
.how-steps li::before { content: counter(how); display: inline-grid; place-items: center; width: 32px; height: 32px; border-radius: 50%; background: var(--ink); color: var(--paper); font-size: 0.85rem; margin-bottom: 14px; }
.how-steps h3 { margin-bottom: 6px; }
.how-steps p { color: var(--ink-soft); font-size: 0.95rem; }

/* FAQ */
.faq-list { max-width: 820px; }
.faq-list details { border-bottom: 1px solid var(--line); }
.faq-list summary { cursor: pointer; list-style: none; padding: 20px 40px 20px 0; position: relative; font-size: 1.05rem; font-weight: 400; }
.faq-list summary::-webkit-details-marker { display: none; }
.faq-list summary::after { content: "+"; position: absolute; right: 4px; top: 16px; font-size: 1.5rem; font-weight: 300; }
.faq-list details[open] summary::after { content: "\2212"; }
.faq-list details p { padding: 0 0 20px; color: var(--ink-soft); max-width: 68ch; }

/* Case study */
.case-link { display: inline-block; margin-top: 12px; font-size: 0.72rem; text-transform: uppercase; letter-spacing: 0.16em; color: var(--paper); text-underline-offset: 4px; }
.case-hero { background: var(--taupe); padding-top: 120px; }
.case-hero .eyebrow a { color: inherit; }
.case-hero h1 { font-size: clamp(2rem, 4.4vw, 3.4rem); max-width: 20ch; margin-bottom: 20px; }
.facts { display: grid; grid-template-columns: repeat(4, 1fr); gap: 20px; margin-top: 36px; border-top: 1px solid rgba(43,39,37,0.25); padding-top: 20px; }
.facts dt { font-size: 0.7rem; text-transform: uppercase; letter-spacing: 0.16em; opacity: 0.7; margin-bottom: 4px; }
.facts dd { font-size: 0.95rem; }
.case-film { background: var(--night); padding-top: clamp(32px, 5vw, 64px); padding-bottom: clamp(32px, 5vw, 64px); }
.case-film video { width: 100%; display: block; aspect-ratio: 16 / 9; background: #000; }
.case-cols { display: grid; grid-template-columns: 1fr 1.6fr; gap: 48px; align-items: center; }
.case-cols p:not(.eyebrow) { color: var(--ink-soft); margin-top: 14px; }
.case-steps { background: var(--taupe-light); }
.case-steps h2 { margin-bottom: 32px; }
.compare { position: relative; overflow: hidden; aspect-ratio: 16 / 9; background: #000; user-select: none; }
.compare img { position: absolute; inset: 0; width: 100%; height: 100%; object-fit: cover; }
.compare .compare-top { clip-path: inset(0 calc(100% - var(--pos)) 0 0); }
.compare::after { content: ""; position: absolute; top: 0; bottom: 0; left: var(--pos); width: 2px; background: #fff; box-shadow: 0 0 8px rgba(0,0,0,0.4); pointer-events: none; }
.compare input { position: absolute; inset: 0; width: 100%; height: 100%; opacity: 0; cursor: ew-resize; margin: 0; }
.compare-label { position: absolute; top: 12px; padding: 4px 10px; font-size: 0.68rem; text-transform: uppercase; letter-spacing: 0.16em; background: rgba(34,31,29,0.75); color: #fff; pointer-events: none; }
.compare-label-l { left: 12px; }
.compare-label-r { right: 12px; }
.gallery { display: grid; grid-template-columns: repeat(3, 1fr); gap: 12px; margin-top: 8px; }
.gallery img { width: 100%; height: auto; aspect-ratio: 16 / 9; object-fit: cover; }
.case-cta { background: var(--taupe); text-align: center; }
.case-cta h2 { margin-bottom: 14px; }
.case-cta p { color: #3c3633; margin: 0 auto 28px; max-width: 52ch; }

/* Case study extras */
.case-video { width: 100%; display: block; aspect-ratio: 16 / 9; background: #000; object-fit: cover; }
.case-video.square { aspect-ratio: 1; max-width: 760px; margin: 0 auto; }
.compare.square { aspect-ratio: 1; }
.gallery figure { margin: 0; }
.gallery figcaption { font-size: 0.72rem; text-transform: uppercase; letter-spacing: 0.16em; margin-top: 10px; color: var(--ink-soft); }
.gallery-square { grid-template-columns: repeat(auto-fit, minmax(240px, 1fr)); }
.gallery-square img { aspect-ratio: 1; }
.gallery-wide { grid-template-columns: repeat(auto-fit, minmax(280px, 1fr)); }
.gallery-title { margin: 4px 0 10px; }
.gallery-text { color: var(--ink-soft); max-width: 62ch; margin-bottom: 24px; }
.case-text p { color: var(--ink-soft); margin-bottom: 16px; font-size: 1.05rem; }
.next-project { margin-top: 28px; font-size: 0.8rem; text-transform: uppercase; letter-spacing: 0.14em; }
.next-project a { text-underline-offset: 4px; }

/* Services */
.cols { display: grid; grid-template-columns: repeat(3, 1fr); gap: 40px; }
.service { border-top: 1px solid var(--ink); padding-top: 24px; }
.num { display: block; font-size: 0.8rem; letter-spacing: 0.14em; color: var(--taupe-dark); margin-bottom: 16px; }
.service h3 { margin-bottom: 12px; }
.service p { color: var(--ink-soft); margin-bottom: 16px; }
.service ul { list-style: none; }
.service li { padding: 8px 0; border-bottom: 1px solid var(--line); font-size: 0.95rem; }

/* Process */
.process { background: var(--taupe-light); }
.steps { list-style: none; display: grid; grid-template-columns: repeat(3, 1fr); gap: 1px; background: var(--line); border: 1px solid var(--line); counter-reset: step; }
.steps li { background: var(--taupe-light); padding: 28px; counter-increment: step; }
.steps li::before { content: "0" counter(step); display: block; font-size: 0.8rem; letter-spacing: 0.14em; color: var(--taupe-dark); margin-bottom: 12px; }
.steps h3 { margin-bottom: 8px; }
.steps p { color: var(--ink-soft); font-size: 0.95rem; }

/* About */
.about-grid { display: grid; grid-template-columns: 1fr 1.4fr; gap: 64px; }
.about-copy p { margin-bottom: 18px; color: var(--ink-soft); font-size: 1.05rem; }
.tools { list-style: none; display: flex; flex-wrap: wrap; gap: 8px; margin-top: 28px; }
.tools li { border: 1px solid var(--line); padding: 6px 14px; font-size: 0.8rem; letter-spacing: 0.06em; }

/* Quote */
.quote { background: var(--taupe); }
.quote-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 64px; align-items: start; }
.quote h2 { margin-bottom: 18px; }
.quote-grid > div > p { color: #3c3633; margin-bottom: 24px; }
.promises { list-style: none; margin-bottom: 28px; }
.promises li { padding: 14px 0; border-top: 1px solid rgba(43,39,37,0.2); }
.promises strong { font-weight: 500; }
.direct a { text-underline-offset: 3px; }

.form { display: grid; gap: 18px; background: var(--paper); padding: clamp(24px, 4vw, 40px); }
.form label { display: grid; gap: 6px; font-size: 0.75rem; text-transform: uppercase; letter-spacing: 0.12em; font-weight: 400; }
.form .opt { text-transform: none; letter-spacing: 0; opacity: 0.6; }
.form input, .form select, .form textarea {
  font: inherit; font-size: 1rem; text-transform: none; letter-spacing: 0;
  padding: 12px; border: 1px solid var(--line); background: #fff; color: var(--ink); border-radius: 0;
}
.form input:focus, .form select:focus, .form textarea:focus { outline: 2px solid var(--taupe-dark); outline-offset: 1px; }
.form .btn { justify-self: start; }
.hp { position: absolute; left: -9999px; }
.choice { border: 0; display: flex; flex-wrap: wrap; gap: 10px 24px; }
.choice legend { font-size: 0.75rem; text-transform: uppercase; letter-spacing: 0.12em; font-weight: 400; margin-bottom: 8px; width: 100%; }
.form .choice label, .form .check { display: flex; align-items: center; gap: 8px; text-transform: none; letter-spacing: 0; font-size: 0.95rem; font-weight: 300; }
.form input[type="radio"], .form input[type="checkbox"] { width: 18px; height: 18px; padding: 0; accent-color: var(--ink); }
.form input[type="file"] { padding: 9px; font-size: 0.85rem; }
.form-note { font-size: 0.85rem; color: var(--ink-soft); }

/* Footer */
.site-footer {
  display: flex; align-items: center; gap: 14px; justify-content: center;
  padding: 32px var(--gutter); font-size: 0.8rem; letter-spacing: 0.08em; color: var(--ink-soft);
}

/* Reveal */
.reveal { opacity: 0; transform: translateY(16px); transition: opacity .7s ease, transform .7s ease; }
.reveal.in { opacity: 1; transform: none; }
@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  .reveal { opacity: 1; transform: none; transition: none; }
}

/* Responsive */
@media (max-width: 900px) {
  .hero { min-height: auto; padding-top: 84px; padding-bottom: 48px; }
  .hero-grid { grid-template-columns: 1fr; grid-template-areas: "head" "video" "body"; grid-template-rows: auto; }
  .hero h1 { font-size: clamp(1.6rem, 6.4vw, 2.4rem); max-width: none; margin-bottom: 16px; }
  .hero-head .eyebrow { margin-bottom: 10px; }
  .hero-video { margin: 0 calc(var(--gutter) * -1) 20px; }
  .hero-video video { box-shadow: none; }
  .sound-btn { left: 12px; top: 12px; padding: 9px 13px; font-size: 0.7rem; }
  .hero-body { display: flex; flex-direction: column; }
  .hero-body .hero-actions { order: -2; margin-bottom: 10px; }
  .hero-body .cap { order: -1; margin-bottom: 20px; }
  .hero-body .lede { font-size: 0.98rem; margin-bottom: 16px; }
  .grid { grid-template-columns: repeat(2, 1fr); }
  .cols, .about-grid, .quote-grid { grid-template-columns: 1fr; gap: 40px; }
  .steps { grid-template-columns: repeat(2, 1fr); }
  .pkg-grid { grid-template-columns: repeat(2, 1fr); gap: 24px 16px; }
  .how-steps { grid-template-columns: 1fr; gap: 20px; }
  .facts { grid-template-columns: 1fr 1fr; }
  .case-cols { grid-template-columns: 1fr; gap: 24px; }
}
@media (max-width: 720px) {
  .nav-toggle { display: block; }
  .nav {
    display: none; position: absolute; top: 100%; left: 0; right: 0;
    flex-direction: column; align-items: flex-start; gap: 18px;
    padding: 24px var(--gutter); background: var(--paper); box-shadow: 0 1px 0 var(--line);
  }
  .nav.open { display: flex; }
  .brand span { display: none; }
  .grid, .steps { grid-template-columns: 1fr; }
  .trust { grid-template-columns: 1fr; }
  .pkg-grid { grid-template-columns: 1fr; }
  .gallery { grid-template-columns: 1fr; }
  .case-hero { padding-top: 96px; }
  .hero-actions .btn { flex: 1; text-align: center; }
  .sticky-cta {
    display: block; position: fixed; left: 12px; right: 12px; bottom: 12px; z-index: 20;
    padding: 16px; text-align: center; text-decoration: none;
    background: var(--ink); color: var(--paper);
    text-transform: uppercase; letter-spacing: 0.14em; font-size: 0.8rem; font-weight: 400;
    box-shadow: 0 8px 24px rgba(0,0,0,0.3);
    transform: translateY(150%); transition: transform .3s ease;
  }
  .sticky-cta.show { transform: none; }
  .site-footer { padding-bottom: 88px; }
  .card-wide { grid-column: auto; }
}
